Business Writing for Impact: How to Write So People Will Read

Most business people today have too much to read. How can you ensure that your e-mail, letter, or memo is the one that gets read and acted on first? Spend a day learning and practicing techniques for creating clear, concise business communications that get your reader’s attention and response.

What You Will Learn:

  • Discover the best practices in business writing today.
  • Explain why good writing is critical to business and career success.
  • Use a four-phase process to write clear, concise, correct, and effective business communications.
  • Use practical strategies for improving readability.
  • Apply professional writers’ tips for more effective proofreading.
  • Apply e-mail specific recommendations for improving electronic communications.
  • Buffer “bad news” in e-mails and letters to customers.


Participants:

Any business person who writes to customers, suppliers, colleagues, or company decision-makers.

Fees:

Members: $275
Non-Members: $370


CEUs: 0.65 (6.5 hours)